In our country almost everyone is fascinated with restaurants, but few understand the essence of creating and operating a successful one.

The blog that you’re reading will guide you to a take a better decision when it comes to choosing a good location for your dream project.

Factors like food, cocktail, service are important but if the location of your restaurant is appropriate, the chances of success is considerably higher.

Every location has its own share of pros and cons, we will try to decode them

Concept to Rent Ratio

If you’re looking at certain concept, food based, bar, or night club, the location has to be picked accordingly.

e.g. an haute cuisine restaurant can benefit at an offbeat location with low rents.

Concept to Size

Depending on the concept and budget you to have decide the appropriate size, apart from dining area there are lot other requirements that take-up space, e.g. kitchen, walk-in, dry storage, staff room, liquor, office etc

Liaising

The location should be appropriate to attain all government licenses, it’s better to hire an agent for the same before finalizing the location

e.g. excise liquor licence
police
local municipal department
proximity to school or religious place

Structure

The buildings structural strength should be checked, or else there will be additional cost to reinforce, it’s better to negotiate the cost with the landlord, normally gets adjusted against the rent.

Branding

Before finalizing a location, you need to negotiate and confirm the branding areas that will be allocated for your restaurant. Brand(signage) visibility is a key aspect of visual merchandising.

Parking is a must.

Parking in cities is a big hassle. People prefer going to places where safe parking area is available or the restaurant provides valet parking.

Final word

There are many other factors like safety, neighbour’s history, negotiation etc. Please visit our office for more details